It’s Not Just Business Anymore, It’s Personal

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LocalAds1The internet has changed the way business is conducted in a lot of ways but the most profound change I think is in just how personal it’s become. The key to getting customers and clients today is in letting people know why you do what you do. Consumers now look for a personal connection to businesses.

The message, the story, the big idea are all vital components of marketing campaigns and a brand’s voice is a key part of the effectiveness of advertising and marketing.

Modern communicators can become modern storytellers by doing 3 things:

  • Structure their communications as a story – create communications that have recognizable elements and phases
  • Put the story in context for the listener – this means understanding the listener and his or her world. Speak to the things they know (and possibly include the things that frighten them)
  • Make the listener the hero – tell stories that enable the listener to imagine themselves as the protagonist, and more importantly to imagine themselves being successful

The great joy about working and communicating in a digital age is that we have the tools to do all of these things well. Digital tools enable us to create stories based on insight from our data. They allow us to reach out into communities to develop that sense of shared experience that is such an important element of traditional story telling. And they allow us to personalize our tales to pull the listener into the heart of the subject.

It is about understanding who the audience is and finding the common connection between what a brand wants to say and what resonates with the listener.

Best of all, a business owner can express their honest views and feelings on a subject and be sure to connect with like minded people the world over. The way business is being conducted thanks to the internet and social media platforms we’re now embarking on an era where honest business will prevail and soon be the norm after decades of corruption and a lack of empathy.

David J. Bembry

The Bembry Business Design Studio Blog

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Private, patient and professional social media marketing consultation in the Los Angeles area

 Bembry Music – The Foundation

Founded in 1998 by David J. Bembry as a record label and launching pad for Smooth R&B Crooner, “Chivalry.” Today we are a multifaceted company that handles music artists, business solutions, web development, internet marketing and more.

Bembry Business Design Studio

Business Services and Solutions

Bembry Business Online is here for you more than ever! The Professional services offered here cover every aspect of building and operating a business online. Whether you have an existing business online or are a start-up, we’ll help you to find success online with state of the art technology and the latest in accepted practices related to creating and maintaining your presence online.

We’ll work side by side with you with total transparency regarding all activities on your behalf.

The main orientation of Bembry Business Online is in showing others how to get started with setting up an online business with an emphasis on affordable web and graphic design services, in addition to custom app development along with world class email marketing, social media marketing and more!

Free Consultation

·         We will evaluate your goals and make recommendations

·         We will explain in detail, the “how’s and why’s”

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Visit Bembry Business’s portal for great savings on your office needs!

3 Easy Ways to Learn Anything on Social

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3 Easy Ways to Learn Anything on Social Media for Free

Why the Best Companies Always Have the Best Customer Service

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I have never heard of anyone who has had a bad customer experience with Amazon, Apple, Costco, or Salesforce. The aforementioned companies are incredibly successful due, in large part, to a material focus on the customer experience. Not surprisingly, the stock market has handsomely rewarded these four companies over the past decade.

Amazon is so customer focused that it will literally send you a replacement for a lost package immediately without ever implying that the customer is at fault. The result is a consumer experience that is so optimal that Amazon is the only place where many consumers decide to shop online.

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Why Your Business Needs An App

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We live in a mobile, app world today and if you’re in business you need an app now like you once needed a .com address.  Thanks to new developments and techniques, you can now get very sophisticated apps made for well under $1000!

An app is the answer to multiple business needs.

With an app you have no need to worry about getting loyalty cards or coupons designed and printed; push notifications to customers who install your app letting them know about new offers means there’s no need to run a printed promotion campaign; by the same token you have no need to sit at your computer in your spare time and prepare and send emails or leaflets advertising your services.

With push notifications you will have instant communication with anyone who’s installed your app on their phone.

You will be able to, via a white label push notifications area, to log in and to send notices to your customers. Maybe you are running a special offer on a Thursday? Maybe you want to let the customer know about a new product or service that you’ve added? With push notifications you can update customers instantly with quite literally a push of a button. You can send them a notification and when the customer clicks on the notification they are navigated to wherever you want their attention to be drawn to. It’s a fantastic way to communicate with customers.

For most businesses, we can create a loyalty card program.                                                 Could your business make use of coupons?

Maybe you don’t have a brick and mortar business? Maybe you have an online e-commerce store? We can also build an app for that using your catalog on your store and turn it into a mobile app.

It took a lot of companies a long time to start getting websites and building an online presence. Those who did it first ended up making the most money. It’s the exact same with apps and local businesses. A few years down the line nearly all small businesses will have mobile apps.

Contact us today and learn more about apps for your business.  310-910-2267

See Paintings Like Never Before With Google’s New Art Camera

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See Paintings Like Never Before With Google’s New Art Camera

6 smart home styling and setup tips the

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6 smart home styling and setup tips the connected-tech enthusiast needs to know